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Friday, February 15, 2013
Thursday, February 14, 2013
Tuesday, February 12, 2013
2013 Chicago Auto Show Toyota Tundra Reveal - Bill Fay
Good morning everyone and thanks for helping us kick off the 2013 Chicago Auto Show. Chicago is Toyota's “Truck Show”…as we have a long history of major reveals here, many in this ballroom, such as the first-generation Tundra Crew Cab along with our NASCAR Tundra race truck, which will be going for its 100th victory at Daytona next week. So, it’s only natural that this is where we’d debut the new 2014 Tundra -- the third new Toyota introduced in the last 10 months. The gentleman behind the podium at the 2003 Chicago Auto Show is Dave Illingworth, who was a Senior Executive at the company and headed the Motor Sports among many other things. Dave is now our Toyota Dealer in Warsaw, Indiana and is here with us today. So join me in welcoming Dave back to the Show. Toyota understands that American truck buyers have different needs, so we offer a choice of a compact
or full-size truck even while most of our competitors have abandoned the compact market. Tundra and Tacoma sold nearly a quarter million trucks in 2012 -- claiming 18 percent of the combined
retail compact and half-ton pick-up truck market, which is about the same as our retail passenger-car share. And all of them are built in North America. In addition, no full-size truck has more North American parts content than Tundra. We're optimistic about the future of the full-size pick-up truck market. The recession hit the segment hard probably harder than any other and there were only 1.1 million sold in 2009. But in 2012 with the economy growing in many areas, the segment exceeded 1.6 million units and we see it hitting 1.8 million by 2015. The full-size truck segment has typically been one of the most loyal in the industry with owners continually replacing their old trucks with new ones and in today's market some are taking the opportunity to change. brands. We’ve also seen more segment switching as people move from SUVs and cars to the unique capabilities increasing comfort of full-size pickups. With increased personal use, the mix of half-ton Crew Cabs has grown from 48 percent to almost 60 percent over the last five years. There is also a growing trend towards more premium grades with additional features and distinctive. styling. So we listened to what the market and customers were telling us when we redesigned the Tundra. In addition to maintaining the capability, reliability and safety that truck buyer’s demand, the 2014 Tundra also features
- unique exterior designs with a distinct look for each grade
- An all-new spacious interior with each grade having its own identity
- And new technological innovations that customers appreciate everyday
Ladies and gentlemen -- the redesigned 2014 Tundra.
Courtesy of: Toyota USA Newsroom
Monday, February 11, 2013
Car maintenance tip of the day - The Penny Trick!
Car maintenance tip of the day - The Penny Trick!
To check tread wear, use "the penny trick:"
1. Insert a penny into the tread groove with Abe Lincoln's face showing, but with his head upside-down.
2. If you can see all of Abe Lincoln's head, it's probably time to replace your tires!
Courtesy of: Jiffy Lube
Thursday, February 7, 2013
Wednesday, February 6, 2013
Tuesday, February 5, 2013
Toyota Dream Car Art Contest Hosted by TFS in United States
Youth Invited to Draw ‘Dream Car’ to Win NOOK Tablet™ or Trip to Japan
Toyota Financial Services (TFS) is hosting the U.S. segment of the worldwide Toyota Dream Car Art Contest, which is designed to inspire creativity in youth and encourage an interest in cars. Across the nation, youth, ages 4-15, are invited to create and submit a drawing of their idea of a “Dream Car” during Feb. 1-28, 2013. Full contest details, along with required entry forms and questionnaires, are available online at www.TFSintheCommunity.com. Nine U.S. winners will be selected to receive a NOOK Tablet™ plus an award certificate in March 2013. In addition, their artwork will be submitted, along with entries from over 70 countries, for consideration in the World Contest. If any of their entries win, those selected will receive an all-expenses-paid trip to Japan to participate in an awards ceremony in August 2013. “Art is such a great way to connect with young people and to spark their imagination," said George E. Borst, president and CEO for Toyota Financial Services. "That's why we're very excited to expand our promotion of the Dream Car Art Contest this year, and we are encouraging our associates to consider volunteering at local nonprofits on art projects during February." History
Last year, World Contest winners included two entrants from Thailand and one from Romania. Although this is the second year that TFS has participated, it is the first year for TFS to promote the Toyota Dream Car Art Contest nationwide through its 38 locations. The first international contest was held in 2004 by Toyota Motor Corporation in Japan with the dual goals of inspiring children to understand the importance of having a dream while, at the same time, encouraging them to become interested in cars by designing "Dream Cars" of their imagination.
Courtesy of: Toyota Newsroom
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