Wednesday, October 23, 2013

Toyota and Discovery Education Are Calling All Teen Filmmakers


2014 Toyota Teen Driver Video Challenge Invites Teens to Make Original Videos to Inspire Their Peers to Become Safer Drivers

Do you think you know a teen who could be the next Spielberg, Scorsese, or Soderbergh? Then steer them to the 2014 Toyota Teen Driver Video Challenge, which invites burgeoning filmmakers and YouTubers to create original videos to inspire their peers to be safer drivers  for the chance to win $15,000.
 

While cars today are safer than ever, automobile crashes are the leading cause of death for U.S. teens and according to the National Safety Council, the year a teenager gets their license will be one of the most dangerous of their life.


“Safety is at the heart of everything Toyota does, which is why we are so excited about the Toyota Teen Driver Video Challenge,” said Latondra Newton, Toyota chief corporate social responsibility officer. “What could be more inspiring and impactful than harnessing the passion, creativity and talent of teens across the country to join us in making our roads safer for everyone?”


“That is why ToyotaTeenDriver.com is one of the most important educational resources we can provide high school students, educators and parents. The engaging multimedia resources on the site use interactivity to show students first-hand why distracted or impaired driving is such a dangerous activity and can help them to make positive decisions that will keep them safe behind the wheel.” 


So head on over to http://toyotateendriver.com to learn how to enter for an opportunity to win some huge prizes!

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